The Daily Grind cafe sells freshly roasted coffee beans at its online coffee store. Some of the advantages of buying coffee online at the Daily Grind include prompt delivery, an excellent selection, and a 30-day money-back guarantee. The Daily Grind, a family-owned business that first opened its doors to the public in 1976, started out as the only coffee shop between New York City and Montreal to roast its own coffee on the premises.
The brother and sister team of Lee and Barrye Cohen are now expanding their online presence to step up the marketing of their products regionally, nationally, and internationally. Since November 1996, the Daily Grind has been a leader among independent cafes and coffee retailers throughout the U.S. in establishing a commercial presence on the Internet. For the past 17 years, it has sold fresh roasted coffee, blended teas, and coffee machines online to a geographically diverse customer base of coffee lovers.
In an effort to advance their competitive position in the global Internet marketplace, the Cohens teamed up with Tech Valley Webs, an Albany-area website design company, to create an updated website design and user-friendly e-commerce store. Kate Letzelter, co-owner of Tech Valley Webs, said the concept for the new website has been months in the development and has brought together the talents of e-commerce experts, web designers, programmers, and content writers. “We believe that the Daily Grind’s new website will do a more effective job of showcasing the unique character of the Daily Grind and make more people aware of its presence. It will provide an enjoyable experience for site visitors and make buying world class coffee very easy—a few clicks and fresh-roasted coffee is on its way to your home.”
Offering organic and fair-traded coffee beans on their e-commerce Web site, the Daily Grind sells the following coffee varietals: Colombian Excelso, Costa Rican Tarrazu, Ethiopian Yirgacheffe, Guatemalan coffee, El Salvador “Rain Forest Safe”, Sumatra Mandheling, Indian Monsooned Malabar. Mexican Chiapas, and several other choices of high-quality, imported coffee beans.